XFM Marbella is the largest radio station in New Shetland both by listeners and coverage. The station is famous for its diverse broadcasting schedule with room for alternative music and political debates. The flagship show of XFM Marbella is currently The Breakfast Show.

XFM Marbella covers almost all of New Shetland and is based in Marbella. It covers live events such as the Marbella Open Air Festival too and hosts an underground music show in the middle of the night that is popular among youth. The station has a small turnover as it features relatively few commercials. It receives a small subsidy by the federal government for featuring shows that are described as educational and with an added value for the New Shetlandian society. The station is criticized in the past for picking the conservative side in the political debate too often, but nowadays many talk shows are hosted by more progressive hosts.